Tatango SMS for fun and profit
I recently published an article in which I argued, SMS or text message marketing is the future of advertising. I even went so far to declare that it never became a powerful marketing tool ever invented.
Today I will share with you a great way to get started in mobile marketing, or just keeping in touch with a group SMS. Let me introduce Tatango.
Tatango was the invention of some fraternity brothers need a way to keepBrothers of meetings and activities, which was always a difficult task to date. They came with a question, send a text message to all the boys' cell phones allowed at the same time, and it worked like a charm.
Well, a few years later, the system is funded by venture capitalists, and for the public. The good news is that it's free, so it's a good way to deal with the power of voice SMS.
It can easily be used asGroup communication tools for a football team or a religious group. E 'can also send my MLM junkies want to keep in contact are used with their downline. It can also serve as a recruiting tool, allowing people to text in the application system that can be included on the mailing list.
There are two elements of the SMS or Short Message Service communication. First, it is a short code, usually consisting of five digits instead of ten, making it easier for users. The second aspect is a key word used toIdentify the group and the response from the server to send back. Therefore, suppose you were a real estate agent and you had to sign a text message on your panel for sale. He said something like "Text mls12234 to 34 567" would be. This points to a potential customer to send a message with the code 34 567 mlm12234. This tells the computer that the customer information database and return the property in question.
The beauty of SMS marketing is thatCustomers must request the transfer of information on an "opt-in basis. Recipients can opt-out at any time by simply SMS the word STOP. You will be automatically removed from the database. Ideally, that's how it works and it is from FCC rules. However, there are cases of abuse by foreign servers, as well as the FCC has no power. There will always be people who abuse the system.
There are four ways for people to join your group. You can e-mail invitation to sendsingle or list of instructions. You can send an SMS to a mobile phone number with instructions. Tatango offers a widget that social networking sites like MySpace, Twitter, Facebook and LinkedIn, a blog or a site that people can afford to be built for the group. This is a great way to expand your marketing list.
As I said, this is a free service. However, the free service is supported by advertising. This means that each message contains aquick display of a sponsor. This can be harmful to members of a team or a social group looking for a cheap but efficient communication. But it would be difficult to do for a professional organization or marketing company.
Consequently, the service Tatango different at different prices for different numbers of messages for free membership of 200 for $ 9.95 3000 for $ 99.95.
You will receive a maximum of 5 keywords, depending on the account level. The key words are usedidentify different groups or different marketing campaigns. Suppose you own a pizza restaurant and you want vegetarian meat lover so that a segment to identify future marketing strategies. You could offer different ideas with keywords that uniquely identifies each group.
While Tatango is a great way to start with free SMS to a group, I do not recommend using the free service for a company. They will turn your customer from the ads inMessages. If you want to use this service to your business, probably a paid plan, without advertising. The only ads you want to include in a message for you.
Check out the tantango.com Tatango. Create a free account to see how it works. See if Tatango service fee equivalent to your needs. Remember that there are other more sophisticated services available, you might want to study before a commitment to a sustainable mobile marketing effort.
If you want toMore information about Mobile Marketing, SMS, visit my blog.
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